Digital Health

The Direct-to-Consumer Revolution in Digital Healthcare: Regulatory and Operational Challenges

Direct-to-Consumer Revolution in Digital Healthcare: Regulatory and Operational Challenges

At my last doctor’s appointment, I learned how to use my smartwatch to perform an electrocardiogram (ECG) to test for atrial fibrillation. Naturally, I found myself checking my ECG multiple times a day, curious about the fluctuations in my heart rate. Did I have cause for concern? Fortunately, my watch consistently reported no evidence of atrial fibrillation, while also issuing a clear disclaimer that it could not detect signs of a heart attack.

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The Growth of Digital Health – Exploring the Driving Forces Behind its Expansion

A patient uses a continuous glucose monitor to check their blood sugar

Digital health technology is experiencing a period of unprecedented growth and innovation. The global digital health market is projected to expand from $309B in 2023 to $1,019B by 2032 with a Compound Annual Growth Rate (CAGR) of 12%. Europe is reportedly the largest market, while Asia Pacific is the fastest-growing region. Although many factors contribute to this significant market growth, advancements in robotics, artificial intelligence, and remote monitoring devices stand out as primary driving forces.


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